When you’re looking at consumer exhibitions, numbers are more important than ever. Total cost, expected leads, required ROI – rightly, that’s what everyone is talking about.
But when you’re facing 30,000 visitors streaming through the doors, I bet there are some key numbers that haven’t made it into your calculations yet.
Don’t worry. We’ve gone over 8 years of consumer insight reporting and uncovered five stats that might make you rethink how to get the most from your show experience.
So, before the doors open, check out our “Consumer Exhibitions by the Numbers” crib sheet and turn those numbers to your advantage.