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Case Study: Cullinan Consulting Group

11 Apr 2014

How do you triple your customer transactions? ┬áThat’s what Cullinan Consulting Group wanted to find out as they planned for their first major marketing campaign. ┬áHarnessing the transaction data from current customers, Bold Discovery guided Cullinan to a deep understanding of their top performing segments, and highlighted key focal points of their upcoming marketing campaign – using their proprietary data to find the answers.

 

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