Case Study: Cullinan Consulting Group

11 Apr 2014

How do you triple your customer transactions?  That’s what Cullinan Consulting Group wanted to find out as they planned for their first major marketing campaign.  Harnessing the transaction data from current customers, Bold Discovery guided Cullinan to a deep understanding of their top performing segments, and highlighted key focal points of their upcoming marketing campaign – using their proprietary data to find the answers.

 

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